Imse Vimse Cloth Tampons, Medium Flow – Pack of 8

Imse Vimse cloth tampons for medium flow (the manufacturer's ‘Regular’ tampon) are the reusable alternative for customers who prefer tampons to pads: a strip of organic cotton that is rolled to the desired thickness, inserted like a conventional tampon and washed to be used again. Pack of 8 in Natural or Black. For shops that want to round out the category with wholesale cloth tampons: an unusual item that sets your intimate hygiene shelf apart.

Why sell cloth tampons in your shop

• Target customer: tampon users who haven't got on with the menstrual cup and want to give up disposables, and those looking for an organic cotton tampon with no applicator or wrapper.
• How it differs from a conventional tampon: 100% organic cotton, nothing to throw away after each use, and adjustable, because it can be rolled more or less tightly. The manufacturer declares them free from biocides, nanosilver and antimicrobial treatments.
• Cross-selling: with the cloth panty liners as back-up protection, with the small wet bag for keeping a used tampon until you get home, and with the high-absorbency tampons for heavy days.
• It doesn't compete with the high-absorbency tampon: this one is for medium flow and the other for heavier days. Together they cover the same customer's whole cycle.
• Seasonality: steady sales all year round, with more interest during period awareness and waste-reduction campaigns.

What shop staff should point out: this is the most sensitive point of the range and it should always be mentioned: cloth tampons, like disposable ones, can cause toxic shock syndrome (TSS), so they must be changed every 4-5 hours, or sooner if they are full, and never left in longer than necessary. The manufacturer recommends boiling them before first use and washing them at 60 °C inside a laundry bag, without fabric softener. Explaining this at the counter prevents queries and misuse.

Technical specifications